Through the Lens of the Congregation #socialmedia #church

When you listen to this webinar, listen as a congregation member, not a leader of a ministry or as a pastor. How can you, as a congregation member, serve on Social Media?

Here are my notes from the webinar:

Some points to consider: 

  • Elevate your brand? Instead, take sermon notes online and tag your church in it. Check in to your church.
  • For leaders and pastors: It’s not how many “likes” you get, but how you shepherd the people on your Facebook. How are you serving them on social media? How will you pray for them? Do you know them?
  • Communication: It’s important to respond within a reasonable amount of time to people who leave comments. It’s all about relationships.
  • Love Africa? Most of the continent is on Facebook.
  • Create groups to target certain people on your personal friend list with certain needs (set to secret for confidentiality) and create a community.
  • You don’t have to be on every social network. Pick two social networks that you, “can be all in on.” Michael Hyatt also said this.
  • Photo posts get 39% more interaction.
  • Shorter posts get more engagement. Save the long posts for a blog.
  • Ask questions. Be other-minded.
  • On posting scripture, don’t just post scripture. Add your own words, too. What does this scripture mean to you?
  • If you feel passionate about a cause, help an organization promote a cause by sharing your thoughts and stories about the cause.
  • Tell stories.
  • Organic reach means no advertising in the wording of your status.
  • Do auto posts and impulsive posts.
  • On your Facebook page, post at least twice a day.
  • High-resolution cover photos that tell a story and attract people on your page. On your personal profile, use the same.
  • is a wonderful and free photo place.
  • What is your vision or mission statement in life? An organization doesn’t have to be the only one creating one. Then, post around that vision or mission statement on your social media.
  • Post often on your personal Facebook or social media. Engage people. Don’t just share.
  • Facebook live works via your phone only. Use it to do an online Bible Study and invite people to that “secret” group.

Questions? Let’s brainstorm. Talk to me.

Links From The Webinar @EthneCity #missions #SocialMedia



Thank you for attending the webinar today. I will post a link to the video for review or to see it for the first time as soon as it posts. Meanwhile, here are the links where I get all my information. I encourage you to explore and learn more. Think outside the box in how you can use these resources to reach others. God is inviting you to serve in His kingdom.


Ministry Websites:

TRC Magazine

Cataclysm Missions Intl LLC

Note on side projects: The Wilderness Trekking Video Series will be coming late May. Due to illness and training, things had to be reshuffled. 


History of Cybermissions:

Global Media Outreach

Mobile Ministry Forum


The Stats

Internet Stats

More Internet Stats

Facebook Newsroom 

Youtube Newsroom 

Moving Works Copyright Free Videos

Tumblr “Pizza” article


Who is Doing it Right?

Mormon Missionaries (2014)

LDS Addiction Video Featured on Fox 

Mormons Hand Out Book of Mormon at Musical 


Bringing The Social Into Social Media

Ann Voskamp

Joey and Rory Blog

Filipino Cooking

Four Ways to Deeper Friendships by Intellectual Take Out


Stories From The Field

Brian and Kimberly

Nancy Keel (Bible TransMission)

Code for The Kingdom


J.D. Payne “Saudi Women”



***cannot locate the Business Insider Article***

Nikole Hahn on Personalized Ministry


If you would like to join our Technology and Missions Facebook Group, please email me. 

Webinar on Friday!

How do we motivate and encourage our youth and adults, especially Senior Adults, to use social media and technology for online missions? How do we get people who speak other languages to use the internet in Christ-redeeming ways to speak across cultural boundaries in a person’s own heart language? Don’t let a lack of knowledge of technology or prejudices about technology keep you from sharing God’s stories through online engagement.

This webinar will focus on the topic of social media, creative ways of using social media, and what mobile technology is doing across the globe. The goal will be to inspire the church body to act through social media in more mission-minded ways. It is about utilizing the least-used resource in missions—the church congregation.

Webinar will be led by Nikole Hahn, WorldVenture missionary appointee in the field of social media and mobile technology. Learn more about Nikole at

Three Ways to Better Your Friendships


Most of the time, social media has been a blessing to me. Not all relationships can withstand social media though. Sometimes, it is better for friends not be “friends,” and in light of missionary work, today I took some steps to build some healthy boundaries and keep healthy friendships well. Here are my three ways to build better relationships:

  1. My personal Facebook: This is for friends, family, co-workers, and those “grandfathered” in over the years (because, well, we’ve become great friends from a distance). Oftentimes, I will ignore Facebook friend requests unless I know them as a personal friend. If you are a ministry contact, please “like” my Facebook page or request via email to join our Technology and Missions Page. I do want to connect with you, but Facebook limits the amount of friends one can have on their personal profiles. This is why I created a page. I have 22 social networks. I am active on most of them; and all of them, when I am 100% supported.
  2. Healthy Discussion by Example: One of the things I have done over the years was to create a comment policy so discussions and disagreements can be civil. This applies to all my Facebook accounts and some other social media where I can monitor the thread. I believe we can treat each other with love and not agree with everything the other person stands for. In doing so, I delete comments that are name calling, a put down to the person’s character, or come off as angry and sound confrontational. There are 52 Bible Verses talking about “self-control.” James 1:19-20 says, “Know this, my dear brothers and sisters: everyone should be quick to listen, slow to speak, and slow to grow angry. This is because an angry person doesn’t produce God’s righteousness.” I believe we can be loving to others with any confrontations done in private message, text, email, phone call, or face-to-face; never in the public eye. 
  3. Refraining From Being Right: The church I work at is doing a sermon on the tongue, and James really hits it hard on the power of the tongue and its consequences. When perusing my social media, I may disagree with someone, but I only respond if it is a misrepresentation of the truth or if there is a chance they are open to discussion. Politics can be a stumbling block to some in seeking Jesus. It is such a hard balance to maintain. Share my politics and become that stumbling block or say nothing? I believe a happy middle ground exists. I think people can share their views if we all practice tolerance towards those we disagree with (and I’m not talking about the tolerance in the accepting way). Tolerance in being kind as we disagree. This goes back to point number two. Or if a conversation is going badly, refraining from further discourse to preserve the friendship. Make sure you are relying on the Holy Spirit’s guidance as you navigate social media and relationships.

What have you found in your relationships that work?

How do you monitor your social networks?

Facebook: Reconsider What You Post Online

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A year ago, a person posted about her struggles in church to a Facebook group of at least over 100 strangers. The online community gives us a false sense of security even in a group. We don’t know those 100 people so nothing is guaranteed confidential. That aside, we also don’t know the struggles of those 100 people.

  • Are they the ones Barna talks about all the time who are leaving church?
  • Do they go to church?
  • Is our speech encouraging them to a community of faith or to become a lone wolf Christian?
  • Is our speech encouraging forgiveness? 

When I mentioned my concerns, the person lashed out. I tried to be kind, affirming her concerns and hurt, but my words weren’t welcome. In another situation, a woman in a public group was upset because someone reposted her prayer request on another account. She had said it was confidential, but the group itself has thousands of people in it and the group was listed as public. Again, we lapse into a false sense of security.

An alternative would be to the first situation to talk to a small group of people via private message, email, or in person; someone he or she knows to rely on them for encouragement, sympathy, and support as they heal in their situations, or speak in vague terms to the public group.

On the second situation, post vague or “unspoken” requests. Confidentiality is to a select few in more private forums. Understanding social media privacy settings is also key.

For instance, a Facebook group set at public or private, will show up in your friend’s newsfeeds, and when people in that group comment or like, that also shows up in their newsfeeds for their friends to see. “Secret” is a Facebook group setting that doesn’t show up in your newsfeeds and also doesn’t show up in public searches.  That is the best setting. If you don’t want your private details to be on someone else’s Facebook, only add people to a group that you have gotten to know or know face-to-face to keep your requests confidential. 

Meanwhile, I am starting to post a new graphic series called, “Why I Go to Church,” on my social media feeds. When we air our differences about church, a great disservice is done to those who have labored in love for us. Church is a dysfunctional family, but we need each other. It’s not a building, but a body. Church can look like a small group, a house church, or a traditional building provided it bases its teachings on the Bible.

If you need to talk to someone, you can speak to me through private message on social media. I’ll be happy to listen and pray for you.


What Have You Seen on Facebook or Any Social Media Account?

How to Know Your Target Audience


Social Media professional, Giselle Aguiar, says, “You need to look at everything objectively. Step back and look at it through the eyes of your target market.” 

When using social media, as not just a tool for business, but as a tool to disciple and spread the Gospel, you need to listen to her advice. Look at her suggestions here.

As a writer, you are taught to know your audience. This advice is applicable in life, planting churches, mission work, etc. Knowing your audience as a believer means following, mentoring, and praying for them. Shape your audience with the truth from a place of compassion. You can’t share the truth with them unless they let you in their community.

Have YOU ever listened to unsolicited advice?

Your blog or social media is an extension of your livingroom. Make it a great visit so they return. 


A New Kind of Writer’s Group

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While I still review books at TRC Magazine and CMI (even here sometimes), I have learned that, when it comes to book reviewing, Christians are just as cut-throat about their books as non-believers. Social networking to build up my name and followers just to have the opportunity to publish a book, dried me out.

Like the brown fields of Chino Valley in summer, I dried out beneath the heat of the game between Amazon algorithms, Indie writers sporting an attitude, and making the craft of writing around the sale of the book. If you are a believer, I asked myself, why would you mistreat others because they didn’t like your book? Why would you write a book just to see your name on the cover? Why would you get into writing as a believer and not treat it as the mission field?

So I created a different kind of writers group in partnership with a fellow writer. It does not replace the writers group you are currently in, but enhances it. I wanted a place void of marketing, void of the usual writer walking in with a stack of self-published books asking everyone to review it, and full of the joys and support a small group brings.

You can come to this group with prayer requests, enjoy technology support, and get a critique for all kinds of writing from micro-content on social media to the dream novel; from a missionary looking to write better letters to a blogger who just wants to tell a better story. All are welcome. This group is a place of rest and empowerment to bring writers back to the root of why they write.

Because Matthew 28:19-20 says we must.


A Reason of Anticipation


“I go to this class called Beatbox in Nashville, and it is really hard. It’s an hour long and as soon as it starts, I anticipate its ending. From the first minute, I can’t wait for the class to be over so we can do the cool down song and get out of there. Working out is hard, especially for someone who has little to no upper body strength. But you know what happens between the beginning of Beatbox and the end of Beatbox? Beatbox. The actual exercising part happens. Without the middle part, there would be no work out at all. There would be no reason to anticipate the ending because no work would have been done. There would be no results, no reason to feel proud of myself, no healthier me.” READ MORE

Waiting is an unavoidable part of missions. Right from the beginning, God teaches you patience. He helps you accept that the results you long to see won’t happen immediately. Missions online is not any different in some aspects than missions on foreign soil.

You must first gain the trust of the people group you are trying to befriend and mentor before they will accept truth.

Social Media, like face-to-face relationships, takes time.

Studying: Developing Mission Strategy @Biblegateway

From Developing A Strategy For Missions by J.D. Payne: 

“First, a team must assume the Great Commission. Jesus gave his followers this great mandate. While the account in Matthew 28:18-20 is generally the most popular version, variations are given in Luke (24:45-47), John (20:21-23), Acts (1:8), and in the disputed section of Mark (16:15)…Like all commands it comes with the expectation that there will be results. As a result the general response of mission teams should be to develop strategies that seek to reach the largest number of people in the shortest possible time, while remaining absolutely faithful to the biblical principles for healthy evangelism and discipleship.” (64% – Kindle Version)


As a church secretary for almost ten years, I often felt that evangelism or missions was results-driven. A former pastor once said that conversion was a Holy Spirit miracle. In my years online, I have learned that Jesus and his disciples taught through relationships. Social Media is about relationships.

As I dissect the above paragraph, it also says, “…the general response of mission teams should be to develop strategies that seek to reach the largest number of people in the shortest possible time…” Technology and social media have given us the gift of spreading the Gospel in the fastest possible way.

This is a screen print from a webinar I took on how to use social media for business via Hootsuite. Examine this graph from the perspective of a missionary or an evangelist. What do you see?


This graph doesn’t go into country or culture or people groups. But this might help you.



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